Traffic, Branding, SEO, and Leads

A lot of agents, brokers, and lenders are having a tough time. Most “over 40” professionals have little patience or skill for online branding or search engine optimization. Marketing dollars get spent largely offline. The diminishing effectiveness of mass emails, and the growing competition in pay per click can not be ignored. Gaining relevance in front of audiences online is about cultivating traffic, branding, seo, and leads.

About Michael Stark

Licensed since 1996, Michael Stark is a Southern California native, and a real estate broker. Michael’s work spans multiple asset types, including homes, condos, multifamily, commercial, industrial, and NNN property throughout Southern California. Michael's reputation for sourcing unique off market properties and seller motivated real estate deals is well known. Another core specialty is helping sellers market and maximize the return on their property. From 2010 to 2020, Michael served as the Program Chairman of RIAOC (Realty Investment Association of California) booking over 400 speakers. Michael also served as a board member of the Newport Beach Association of Realtors MLS Committee. Michael's website provides a variety of free resources at, along with nearly 500 videos that he produced. Michael earned his B.A from Claremont McKenna College, and his Masters from the London School of Economics. DRE# 01207862.

By Michael Stark | November 4, 2007 | Categories: Blog, Internet Marketing |