The 4 Dirty Words of Internet Marketing

If you believe the experts, they’d say online you should never pay for: BRANDING – SPONSORSHIP – ENGAGEMENT – PRODUCT PLACEMENT It worked for tv, radio, print, billboards, and direct mail. At this point, ROI (return on investment) is more important than SEO (search engine optimizaton). No one gives a dime to be in front of an audience. It’s all about leads (crack).

About Michael Stark

Licensed since 1996, Michael Stark is a Southern California native, and a real estate broker. Michael’s work spans multiple asset types, including homes, condos, multifamily, commercial, industrial, and NNN property throughout Southern California. Michael's reputation for sourcing unique off market properties and seller motivated real estate deals is well known. Another core specialty is helping sellers market and maximize the return on their property. From 2010 to 2020, Michael served as the Program Chairman of RIAOC (Realty Investment Association of California) booking over 400 speakers. Michael also served as a board member of the Newport Beach Association of Realtors MLS Committee. Michael's website provides a variety of free resources at, along with nearly 500 videos that he produced. Michael earned his B.A from Claremont McKenna College, and his Masters from the London School of Economics. DRE# 01207862.

By Michael Stark | June 26, 2007 | Categories: Blog, Internet Marketing |