Pay Per Click = Sushi

Most online spending goes to making Google and Yahoo richer. Pay per click is about selling fish. Instead buy yourself a boat, and rent a dock. The top ranked sites already have the audience you are seeking. The best places to trawl is in front of these same coastlines. It’s best to cut a deal directly with the harbor masters of these popular portals for prime position. Don’t agree? Enjoy the sushi.

About Michael Stark

Licensed since 1996, Michael Stark is a Southern California native, and a real estate broker. Michael’s work spans multiple asset types, including homes, condos, multifamily, commercial, industrial, and NNN property throughout Southern California. Michael's reputation for sourcing unique off market properties and seller motivated real estate deals is well known. Another core specialty is helping sellers market and maximize the return on their property. From 2010 to 2020, Michael served as the Program Chairman of RIAOC (Realty Investment Association of California) booking over 400 speakers. Michael also served as a board member of the Newport Beach Association of Realtors MLS Committee. Michael's website provides a variety of free resources at, along with nearly 500 videos that he produced. Michael earned his B.A from Claremont McKenna College, and his Masters from the London School of Economics. DRE# 01207862.

By Michael Stark | June 26, 2007 | Categories: Blog, Ideas |