Michael on WSRadio.com
Addicted to Online Media
In the report released by the research company, Yankee Group, the Internet presently accounts for nearly 20% of overall media consumption in the US, but advertisers only invest about 7.5% of their budgets online.
Online Advertising to Double by 2011
The research company, Yankee Group, released a forecast that online advertising will reach $50.3 billion in revenue by 2011, which is more than double the figure for 2007.
Make That Change
During this real estate downturn, you will see more agents, brokers, lenders, escrow, and insurance folk pay for online advancement. Companies able to deliver quality traffic,
Michael on Real Chatter Radio Show – 3
Please enjoy my radio show interview of Dustin Luther, President of 4Realz.net on Real Chatter. The show is sponsored by RealTown.com.
New York Blogger Bars
Foreclosure Activity in 2007 Up 75% from 2006
Today, RealtyTrac released year-end data from its 2007 U.S. Foreclosure Market Report, which shows a total of 2,203,295 foreclosure filings — default notices,
Branding and Links
I read an interesting clip in the Inman blog about how real estate consumers are searching online. VisiStat, a company that tracks Web stats for brokers,
The Perfect Storm
If online real estate in 2007, was like travel in 1997, then 2008 may be the perfect storm . . . .
A New Site for FSBO's
SearchHomesOnTV.com offers a variety of services, plus comparable pricing, mapping, and neighborhood info. They can also assist the seller with marketing, including a 40 second video walk-through of the property,
Thrive During the Housing Downturn
Crumbling prices, slow sales, and a credit crunch in 2008 will keep the FSBO option attractive to buyers and sellers. Since many FSBOs use an agent in the end,
Michael on Real Chatter Radio Show – 2
Please enjoy my radio show interview of Rick Sharga, Executive VP of RealtyTrac.com on Real Chatter. The show is sponsored by RealTown.com.
Succeed Online
Everyone seems to have their own idea about how to market online. Since 1999 with our portals, my experience is that it all comes down to offering our clients a variety of excellent services,
Michael on Real Chatter Radio Show – 1
Please enjoy my recent radio interview on “Real Chatter.” Susanne Flynn of ResultsMLS.com was the host, and I was her guest.
Mortgage and Housing Mess
The down turn in the mortgage and housing market will likely last through 2009. This shake out has impacted tens of thousands of realtors and mortgage brokers.
Traffic, Branding, SEO, and Leads
If You Can't Build It, Buy It
I believe online real estate in 2007 is where the online travel industry was in 1997. I believe real estate has gotten a lot tougher with sales down,
Internet Business Consulting? Michael Can Help !!
Everyone’s needs are different. Customizing a unique solution that addresses your needs is the basis for a successful campaign. Specialties include:
Online Ad Agency Services:
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Branding is Dead
Most everyone in the lead generation biz could care less about branding. Paying for the click and mass emailing to keep your lead form machine pumping is not a realistic long term strategy.